Good day all. It’s been a little over a week since the Woke idiots in the Anheuser-Busch marketing department released the worst ad campaign since the “Drink Schlitz or we’ll kill you” campaign. Since then sales of Bud Light have collapsed and Anheuser-Busch has lost around $7 billion dollars in sales.
Since the Dylan Mulvaney fake girl as spokesthing controversy Anheuser-Busch has been silent. Friday, the traditional day for document dumps and other items that you hope no one will notice, Anheuser-Busch’s CEO Brendan Whitworth issued a statement.
“As the CEO of a company founded in America’s heartland more than 165 years ago, I am responsible for ensuring every consumer feels proud of the beer we brew. We’re honored to be part of the fabric of this country. Anheuser-Busch employs more than 18,000 people and our independent distributors employ an additional 47,000 valued colleagues. We have thousands of partners, millions of fans and a proud history supporting our communities, military, first responders, sports fans and hard-working Americans everywhere,” Whitworth said. “We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer.”
“My time serving this country taught me the importance of accountability and the values upon which America was founded: freedom, hard work and respect for one another. As CEO of Anheuser-Busch, I am focused on building and protecting our remarkable history and heritage. I care deeply about this country, this company, our brands and our partners. I spend much of my time traveling across America, listening to and learning from our customers, distributors and others. Moving forward, I will continue to work tirelessly to bring great beers to consumers across our nation,” he added.
The statement was released on Twitter and much mirth was had at the TGIF tweet. (That Guy Isn’t Female) The general response to the Anheuser-Busch press release has been generally negative. Sales of Bud Light have collapsed nationwide and there are calls for a full on boycott of all Anheuser-Busch and InBev products.
On the flip side, Donald Trump Jr. has defended Anheuser-Busch and is opposed to a boycott. Of course, his reasoning is that they have donated to the GOP. Somehow, I don’t think Trump Jr. drinks Bud Light and I know his father, the Greatest President of the 21st Century, Donald Trump, certainly doesn’t. (President Trump doesn’t drink)
This response from Anheuser-Busch is going to have the opposite effect of what they intended. It’s not going to cool things down and restore sales. In fact, this vapid, 200 word response to the controversy is probably going to make things worse. It smells like it was written by the same blithering idiots who came up with the original marketing campaign.
I suspect the only way that Anheuser-Busch is going to staunch the bleeding will be the termination of both the ad campaign, (with abject apologies to the customer base), and the termination of everyone involved with the decision to go forward with this Woke load of manure, and that would probably include Brendan Whitworth. If Anheuser-Busch’s sales and market capitalization continues to collapse, the Board of Directors may issue a statement that Whitworth has decided to seek other opportunities elsewhere. Stay tuned!
Thatisall
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~The Angry Webmaster~
Been seeing a rehash of the old “this Bud’s for you” campaign
Burn it down. Burn Anheuser-Busch to the ground. Sow Busch Gardens with salt.
Let a more based beer company replace it.
But wait! I have another post in the waiting room. 😀